Product · Campaigns

Broadcasts that read like DMs.

Send an approved WhatsApp template to a self-updating segment — personalized with each contact’s name and details, scheduled to the minute, and measured from delivered to read to clicked. The right message, to the right thousand people, one thread at a time.

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A little something for your regulars.
For Sarah

Hi Sarah, the sage collection is here. Thought you’d like a first look.

Personalised from your approved template
For Meera

Hi Meera, the sage collection is here. Thought you’d like a first look.

The right audience. Every name remembered.

One campaign. A personal message for each customer.Illustrative example
Segments

The right thousand people.

Build an audience from labels, custom fields, channel, and activity. The segment updates as your data changes, so your next message reaches the people it is meant for.

On WhatsApp Returning customer Recently active
Your regulars.A segment defined by your rules.
People come and go.The audience stays up to date.
A living audience, shaped by your rules.Illustrative example

Built from what you already know

Combine labels, custom fields, channel, and activity with match-all or match-any rules — “VIP Customer”, on WhatsApp, seen in the last 30 days, over ₹20,000 lifetime.

They keep themselves current

Segments are dynamic. As conversations and contact data change, membership updates on its own — nobody rebuilds a list before every send.

The count is right there

Pick a segment in the campaign builder and its live contact count sits next to it, so you always know exactly how many people you’re about to reach.

Templates

Approved copy, ready to send.

Use Meta-approved WhatsApp templates, shared across your team. See their approval status and preview the message with its variables filled in before you send.

Approved by Meta
A first look, just for you.

Hi {{first_name}},

The new collection is here. Have a look at {{collection_link}}.

Your approved message
first_name Sarah collection_link Your collection

Preview every detail before it goes out.

Approved words, with room for a personal touch.Illustrative example

Approved, and synced

Templates come straight from your WhatsApp Business account and stay in sync. Only APPROVED ones can go out; PENDING and REJECTED are flagged so nothing sends before Meta signs off.

Marketing and Utility

Build promos and announcements as Marketing templates, order and account updates as Utility — with headers, footers, buttons, and Media Carousels for product cards.

Variables, previewed

Drop {{name}} or {{order_id}} into the body and preview the full WhatsApp render — header, buttons, and highlighted variables — before it ever reaches a customer.

Send & schedule

Send now, or on the dot.

Choose a template, pick your audience, personalise, and review. Send yourself a sample, then publish now or schedule the moment — with your quota in view.

Template Audience Personalise
Friday morning9:00 am

Your campaign, ready to go.

A last look before you send.Try a sample. Review. Then schedule.
The preparation now. The delivery when you choose.Illustrative example

A four-step review

Pick channel and template, choose the audience, map every variable to a static value, a CSV column, or a custom field, then review — send a sample to yourself before you publish.

Send now or schedule it

Publish to start immediately or set a specific time. Watch it move through Draft, Scheduled, Active, and Completed — and pause, resume, or cancel while it runs.

Stay inside your quota

Your remaining marketing-message allowance and WhatsApp Business account health are on the page, so a big send never trips a limit halfway through.

Results

Watch it land, in real time.

Follow your message from sent to delivered, read, and clicked. See when people engage, download any failures, and use what you learn for the next send.

The new collectionExample campaign
Sent240
Delivered228
Read186
Clicked42
17.5%Clicked · 42 of 240 sent

Download failures. Make the next send better.

Follow what happens after you press send.Illustrative example

Delivered, read, clicked

Watch Sent, Delivered, Read, Clicked, and Failed fill in, refreshing every few seconds while the campaign is active — the funnel from “left the building” to “tapped the button”.

Timing you can act on

A clicks histogram shows when people are tapping, so you learn the hour your audience actually engages and time the next send for it.

Clean up the misses

See the delivery status for every contact and download a CSV of the ones that failed — invalid numbers, opt-outs — to tidy your data before the next campaign.

Outcomes

One send. Thousands reached.

37%
Average increase in revenue from digital channels across Cloodot customers.
65%
Reduction in manual workload as automation replaces one-by-one outreach and routine replies.
28pts
Boost in CSAT from faster, more personal first responses, measured across global deployments.

Cloodot’s AI now handles the flood of WhatsApp queries across our stores and routes only what needs a person to the team. Faster replies, more sales, fewer agents on the clock.

Akhil · MyG

Campaign questions, answered.

Which channel do campaigns send on?
WhatsApp. Every campaign goes out as a WhatsApp template pre-approved by Meta, so set your templates up first. You send to a saved segment or to a CSV of up to 50,000 contacts you upload, with phone numbers in international format.
How do I choose who gets a campaign?
Build segments from labels, custom fields, channel, or activity, then send approved WhatsApp templates to just that group. Segments update themselves as your data changes, and the live contact count shows next to each one when you pick it.
Do the messages get personalized?
Yes. If your template has variables like {{name}} or {{order_id}}, you map each one to a static value, a column in your uploaded CSV, or a custom field stored on the contact — so a broadcast to thousands still reads like a one-to-one message.
Can I schedule a send, or does it go out right away?
Both. Save it as a draft to finish later, publish to start sending immediately, or set it to go out at a specific time. A campaign moves through Draft, Scheduled, Pending, Active, and Completed, and you can pause, resume, or cancel an active one — while keeping an eye on your remaining marketing-message quota.
What can I see after a campaign sends?
Sent, Delivered, Read, Clicked, and Failed, refreshing every few seconds while the campaign is active. A clicks histogram shows when people are tapping, you can see the delivery status for each contact, and you can download a CSV of failed contacts to clean up your data.
The rest of the platform

Better together.

01Unified inboxEvery channel, one tray.02AI agentIt thinks. It acts. It asks.03CopilotAI at your team’s elbow.04Skills & workflowsTeach it your business logic.06AnalyticsKnow what your inbox knows.
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